What’s the point of the IABC World Conference?

What’s the point of the IABC World Conference?

It costs a lot of money, involves travel including a spendy hotel, and features 1,300 attendees. Why did I go? Once upon a time in my career, I was trying to fill in many professional blanks — better understand media relations, gain management knowledge, be a better writer, move up in my organization and make […]

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